Deskripsi Pekerjaan
Join our dynamic marketing team and transform brands into digital sensations! Innovate Digital Indonesia is seeking a creative Digital Marketing Specialist to lead our digital transformation initiatives across Solo, Surabaya, Jogjakarta, and Kediri. You'll craft compelling campaigns that drive engagement, conversions, and brand loyalty in Indonesia's competitive digital landscape.
What you'll love: Collaborate with cross-functional teams, leverage cutting-edge analytics tools, and implement data-driven strategies that deliver measurable ROI. Enjoy hybrid work flexibility with modern office spaces in Surabaya and Jogjakarta.
Tanggung Jawab
- Develop and execute integrated digital marketing campaigns across SEO, SEM, social media, and email marketing
- Analyze market trends and consumer behavior to optimize campaign performance and ROI
- Manage brand social media channels (Instagram, Facebook, TikTok) with engaging content strategies
- Implement A/B testing and conversion rate optimization techniques for landing pages and funnels
- Coordinate with creative teams to produce high-quality visual and written marketing assets
- Generate comprehensive monthly performance reports using Google Analytics and marketing automation tools
- Collaborate with regional teams in Solo, Kediri, and Jogjakarta to ensure campaign consistency
- Stay updated on digital marketing innovations and platform algorithm changes
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field with 3+ years digital marketing experience
- Proven expertise in Google Ads, Facebook Ads Manager, and social media advertising
- Advanced proficiency in Google Analytics, SEO tools (Ahrefs/SEMrush), and marketing automation
- Strong portfolio demonstrating successful campaign results and conversion growth
- Exceptional written and verbal communication skills in Indonesian and English
- Experience managing multi-location marketing campaigns in Indonesian market
- Certifications in Google Ads, Meta Blueprint, or HubSpot preferred
- Ability to work independently in remote settings while collaborating with regional teams