Deskripsi Pekerjaan
Join our dynamic marketing team at Innovatech Digital! We're seeking a visionary Digital Marketing Manager to lead our digital transformation initiatives. Shape our brand's online presence, drive customer acquisition, and craft data-driven strategies that deliver measurable results. Work with cutting-edge tools and collaborate with passionate professionals in a fast-paced startup environment.
What we offer:
- Competitive salary + performance bonuses
- Comprehensive health benefits
- Professional development budget
- Flexible hybrid work arrangement
- Modern office in Jakarta's business district
Tanggung Jawab
- Develop and execute multi-channel digital marketing campaigns across social media, email, SEO/SEM, and content marketing
- Analyze campaign performance metrics using Google Analytics, HubSpot, and other analytics tools
- Lead A/B testing initiatives to optimize conversion rates and ROI
- Manage digital advertising budget across platforms (Google Ads, Meta Ads, TikTok Ads)
- Collaborate with creative team to produce engaging content and visual assets
- Conduct market research and competitor analysis to identify growth opportunities
- Prepare monthly performance reports and strategic recommendations
- Mentor junior marketing staff and foster team innovation
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field (Master's preferred)
- 5+ years of digital marketing experience with proven campaign success
- Expertise in Google Ads, Facebook/Instagram Ads, and SEO/SEM strategies
- Strong analytical skills with proficiency in data visualization tools
- Experience managing marketing budgets exceeding IDR 500 million
- Certifications (Google Ads, HubSpot, Meta Blueprint) highly valued
- Fluent in both written and spoken Indonesian and English
- Proven ability to lead cross-functional teams and manage stakeholders